live conscious

Loop is a global platform that enables consumer product companies and retailers to shift from a disposable supply chain to a durable and reusable one.

Available at exploreloop.com in the U.S., CAN, JP, FR & UK
Partnerships w/ Ulta Beauty, Walgreens, Kroger, Carrefour, Tesco, Aeon, Burger King, McDonalds

• Oversaw CX and managed all touch-points (incl. marketing, comms, app, cs)
• Mentored and led global team in efforts to expand reusable packaging

• Led e-commerce pilots with Loblaws in Canada + Ulta Beauty in the U.S.

• Helped create framework for reuse in grocery stores and quick-service restaurants [QSR]

• Launched with Carrefour in France, Aeon in Japan, and McDonald's + Tesco in the UK

• Developed first-ever rental cloth diaper subscription program with P&G's Charlie Banana

• Expanded Loop pilot across the entire U.S.

Loop operates a global reverse supply chain - collecting used packaging from consumers and retailers, enabling deposit return, sorting and storing, and finally returning hygienically cleaned packaging to manufacturers for refill.

Loop was ranked #3 in Social Good by Fast Company's World’s Most Innovative Companies alongside Ben & Jerry's, ahead of the Body Shop, Colgate, and Headspace.

Goodvertising awards are recognize the greatest work that has served as a force for good. Be it environmental, social or any other do-good initiative. Only 10 campaigns make it to the Goodvertising top list.

https://goodvertising.com/goodvertising-awards-winner-2020-loop/

Time features Loop as one of 2019's Top Inventions for 2019, for a focus in sustainability by reducing waste. This honor, is granted annually to only the most groundbreaking innovations that are making the world better, smarter and a little more fun.

For direct link:
https://time.com/collection/best-inventions-2019/5733136/terracycle-loop/

Developed assortment and e-commerce platform for leading beauty retailer, Ulta Beauty, to sell a catalog of their beauty products in reusable packaging.

https://www.fastcompany.com/90609792/this-new-ulta-beauty-platform-sells-beauty-products-in-reusable-packaging

Worked directly with RBI to bring reusable packaging pilot to Burger King in select locations across US and UK.

https://designtaxi.com/news/418517/Burger-King-Begins-Reusable-Packaging-Test-For-Popular-Menu-Items-In-UK/

Brought on board as an early team member + freelance consultant to amplify the NGO's brand reach and elevate global awareness regarding sustainable + ethical fashion.

• Created a vibrant global community comprising +100K passionate advocates
• Developed brand voice and imagery across social media platforms organically
• Launched #PayUp campaign, garnering over 270K signatures, generating millions of impressions
• Supported the organization development, bringing in key talent to the growing team

Remake’s #PayUp campaign has seen many victories. Thus far, 19 brands have committed to pay in full for orders completed and in production and an estimated $1 billion dollars have been unlocked in Bangladesh and an estimated $22 billion globally, accounting for approximately one-half of the $40 billion worth of wages owed to garment workers at the start of COVID-19.

Vogue Business covers the success of our team's work, stating "fashion advocacy nonprofit Remake has recouped an estimated $7.5 billion in unpaid garment worker wages since 30 March from 16 brands, including H&M, PVH Corp. and Nike, after calling on brands to #PayUp via an Instagram campaign."

https://www.voguebusiness.com/companies/consumers-mobilise-to-hold-brands-to-account

Tinder launched first Campus Ambassador program Fall 2018, aligned with new app feature allowing for verified student IDs and a new customized skin per school.through the launch of Tinder U.

For more information on TinderU Ambassadors: https://www.tinderu.in/about-tinderu-campus-rep-program

Camp Aerie Pop-In Tour hit the road 2019 - bringing swim, #AerieREAL talks, + fun to colleges across the U.S. ahead of Spring Break.

Tinder launched first Campus Ambassador program Fall 2018, aligned with new app feature allowing for verified student IDs and a new customized skin per school.through the launch of Tinder U.

For more information on TinderU Ambassadors: https://www.tinderu.in/about-tinderu-campus-rep-program

Camp Aerie Pop-In Tour hit the road 2019 - bringing swim, #AerieREAL talks, + fun to colleges across the U.S. ahead of Spring Break.