live conscious

RTS BABLA

Led sales enablement to ABM, as they offer their +20,000 clients RTS' full suite of on-demand waste removal and materials management solutions. These include reporting on clients' waste habits, analysis and insight into recycling practices, waste pickup optimization and tracking, and development of zero waste and circular economy programs in alignment with net-zero goals and targets.

https://www.abm.com/news-events/abm-launches-business-ventures-program

Supported RTS in strategic and operational partnership to help divert viable excess food stock in New York City away from landfills and provide nutritious meals for the community, ahead of Commercial Waste Zone launch [expected 2023].

https://www.rethinkfood.org/rts-press-release

This was the largest deal by RTS since its launch in 2015 as we added +12,000 service locations to the portfolio, to make RTS one of the largest waste brokers. Ohio-based Elytus, a third-party administrator of waste services, was then integrated into RTS' catalog of products and services.

https://www.wastedive.com/news/rts-lettieri-elytus-waste-recycling-broker/616852/

Cycle Technology, Inc. (Cycle), a reverse vending machine (RVM) technology and recycling rewards platform, was integrated within RTS' products as part of ongoing commitment to increase innovation by expanding recycling through engagement programs, like gamification and rewards.

https://www.waste360.com/mergers-acquisitions/recycle-track-systems-announces-acquisition-of-cycle-technology

For the first time in Super Bowl history, A-B, brought innovative Cycle reverse vending machines to State Farm Stadium in Glendale, Arizona, giving fans the chance to score an environmental touchdown and win some big-time prizes. Anheuser-Busch was the first company to bring the Cycle powered by RTS reverse vending machines to both NFL and MLB stadiums.

Loop is a global platform that enables consumer product companies and retailers to shift from a disposable supply chain to a durable and reusable one.

Available at exploreloop.com in the U.S., CAN, JP, FR & UK
Partnerships w/ Ulta Beauty, Walgreens, Kroger, Carrefour, Tesco, Aeon, Burger King, McDonalds

• Oversaw CX and managed all touch-points (incl. marketing, comms, app, cs)
• Mentored and led global team in efforts to expand reusable packaging

• Led e-commerce pilots with Loblaws in Canada + Ulta Beauty in the U.S.

• Helped create framework for reuse in grocery stores and quick-service restaurants [QSR]

• Launched with Carrefour in France, Aeon in Japan, and McDonald's + Tesco in the UK

• Developed first-ever rental cloth diaper subscription program with P&G's Charlie Banana

• Expanded Loop pilot across the entire U.S.

Loop operates a global reverse supply chain - collecting used packaging from consumers and retailers, enabling deposit return, sorting and storing, and finally returning hygienically cleaned packaging to manufacturers for refill.

Loop was ranked #3 in Social Good by Fast Company's World’s Most Innovative Companies alongside Ben & Jerry's, ahead of the Body Shop, Colgate, and Headspace.

Goodvertising awards are recognize the greatest work that has served as a force for good. Be it environmental, social or any other do-good initiative. Only 10 campaigns make it to the Goodvertising top list.

https://goodvertising.com/goodvertising-awards-winner-2020-loop/

Time features Loop as one of 2019's Top Inventions for 2019, for a focus in sustainability by reducing waste. This honor, is granted annually to only the most groundbreaking innovations that are making the world better, smarter and a little more fun.

For direct link:
https://time.com/collection/best-inventions-2019/5733136/terracycle-loop/

Developed assortment and e-commerce platform for leading beauty retailer, Ulta Beauty, to sell a catalog of their beauty products in reusable packaging.

https://www.fastcompany.com/90609792/this-new-ulta-beauty-platform-sells-beauty-products-in-reusable-packaging

Worked directly with RBI to bring reusable packaging pilot to Burger King in select locations across US and UK.

https://designtaxi.com/news/418517/Burger-King-Begins-Reusable-Packaging-Test-For-Popular-Menu-Items-In-UK/

Brought on board as an early team member + freelance consultant to amplify the NGO's brand reach and elevate global awareness regarding sustainable + ethical fashion.

• Created a vibrant global community comprising +100K passionate advocates
• Developed brand voice and imagery across social media platforms organically
• Launched #PayUp campaign, garnering over 270K signatures, generating millions of impressions
• Supported the organization development, bringing in key talent to the growing team

Remake’s #PayUp campaign has seen many victories. Thus far, 19 brands have committed to pay in full for orders completed and in production and an estimated $1 billion dollars have been unlocked in Bangladesh and an estimated $22 billion globally, accounting for approximately one-half of the $40 billion worth of wages owed to garment workers at the start of COVID-19.

Vogue Business covers the success of our team's work, stating "fashion advocacy nonprofit Remake has recouped an estimated $7.5 billion in unpaid garment worker wages since 30 March from 16 brands, including H&M, PVH Corp. and Nike, after calling on brands to #PayUp via an Instagram campaign."

https://www.voguebusiness.com/companies/consumers-mobilise-to-hold-brands-to-account

Tinder launched first Campus Ambassador program Fall 2018, aligned with new app feature allowing for verified student IDs and a new customized skin per school.through the launch of Tinder U.

For more information on TinderU Ambassadors: https://www.tinderu.in/about-tinderu-campus-rep-program

Camp Aerie Pop-In Tour hit the road 2019 - bringing swim, #AerieREAL talks, + fun to colleges across the U.S. ahead of Spring Break.

Tinder launched first Campus Ambassador program Fall 2018, aligned with new app feature allowing for verified student IDs and a new customized skin per school.through the launch of Tinder U.

For more information on TinderU Ambassadors: https://www.tinderu.in/about-tinderu-campus-rep-program

Camp Aerie Pop-In Tour hit the road 2019 - bringing swim, #AerieREAL talks, + fun to colleges across the U.S. ahead of Spring Break.